What is a checkout upsell on Shopify and how do you add one?
Published
Short answer
A checkout upsell is an offer shown inside Shopify checkout, before the customer pays: one click adds the product to their order. Shopify only lets apps add offers to the checkout steps on Shopify Plus; on other plans, use a post-purchase or thank you page upsell instead.
What the customer sees
- An offer block inside checkout, in the order summary by default, with the product, its price and an add button.
- When the offer has a discount, the discounted price is shown and the discount is applied automatically.
- One click adds the product to the order; the customer then pays for everything at once.
- Optional variant and quantity selectors (up to 10 items).
Checkout upsell vs post-purchase upsell
| Checkout upsell | Post-purchase upsell | |
|---|---|---|
| When | Before payment | Right after payment |
| Payment | Paid with the rest of the order | One click, charged to the same payment method |
| Shopify plan | Shopify Plus only | Basic Shopify and higher |
Because the offer appears before payment, keep it relevant and simple so it doesn’t get in the way of completing the order. You can use both: a small add-on in checkout, a bigger offer after payment.
What you can set up with Sellify
- Up to 10 products per offer, picked by you or taken from Shopify’s related or complementary recommendations for the cart.
- A discount per product: none, a percentage or a fixed amount.
- Targeting by products, collections, excluded products and cart total.
- Vertical or horizontal layout when the offer has several products.
- A/B tests between offer variants, with stats per variant.
- Translations for your store’s languages.
- Impressions, add-to-cart clicks, conversions and revenue per offer.
Products already in the cart and products sold only as subscriptions are not offered.
How to add a checkout upsell
- In Sellify, create a checkout offer, set its products, discount and triggers, then activate it.
- In your Shopify admin, go to Settings › Checkout and open the checkout editor.
- Click Add block, choose Sellify - Checkout Upsell and save.
Plan details and limits: Is Sellify compatible with Shopify Checkout Extensibility? Not on Shopify Plus? Start with a post-purchase upsell.
